On 11th to 13th December 2023, a delightful celebration unfolded in Iraq as Pâtissier Chocolate joined hands with our esteemed distributor, Nadeer Alsaadi General Trading, for an unforgettable product launch. The event served as a platform to showcase our exquisite range of chocolates and mini-pastries, inviting attendees to indulge in a sensory exploration of our offerings.
The highlight was a masterclass led by our talented Chef Abdellah Tougda, focusing on the art of couverture usage in bonbons and French entremets. Attendees, numbering between 20 to 25 passionate individuals, had the opportunity to witness firsthand the application of cocoa butter and the intricate Leman decorations that adorn our creations.
Amidst the demonstrations and tastings, guests were treated to an insightful explanation of Pâtissier Chocolate's production process and origins, shedding light on our acquisition by Cargill. This deeper understanding not only piqued curiosity but also helped gauge the estimated demand for our products in the Iraqi market.
Beyond showcasing our products, the event served as a platform for fostering connections and building relationships with customers in Iraq. By sharing our product values and engaging in dialogue, we not only gained valuable insights into the market but also planted the seeds for future collaborations and loyalty among our growing client bases.
As we continue to chart our course in Iraq, events like these play a pivotal role in our mission to delight customers with the finest quality chocolates while forging lasting bonds within the community.
